The 2015 Sustainable Development Goals (SDGs) mark our future global development agenda. The SDGs are to be admired not only for their ambition but also their clarity. To meet the 2015 sustainable development goals, we need to eliminate poverty, in all its forms, everywhere. That means we need to “reach” those who have, until now, been left behind – the very poor, the marginalized, the distant, the invisible. But how will we get there? In this talk, Professor Wong talks about the political economy of “reaching the hard to reach,” stressing the imperative for innovative thinking, practices and politics.